Julia Valle Noronha is a designer-researcher based in Helsinki. Brazilian born and raised, did her B.Sc. in Social Communication, but soon realised it was through clothes that she made sense of the world. Julia has worked as a fashion designer in Brazil, with experience ranging from experimental fashion and high-end fashion to streetwear, before starting her master studies. Julia holds a MA in Visual Arts (UFRJ) and a DA in Design (Aalto ARTS). At present, she is an Associate Professor at the Estonian Academy of Arts in the field of Fashion and Design & Crafts, and a postdoctoral researcher at Aalto University, under the Empirica research group. Her research interest revolves around wearer-worn engagements, fashion education for sustainability, and alternatives modes of making, caring, retailing, researching and experiencing clothes.